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United Way, Target team to 'Share a Tree'
12.23 UW sharetree
The United Way of the Coastal Empire and Target have joined forces for the “Share a Tree” program. - photo by Photo provided

United Way of the Coastal Empire is partnering with local Target stores to demonstrate the true spirit of giving by donating six decorated artificial holiday trees to families in need. On Dec. 19, United Way volunteers distributed the trees to its member agencies, shelters and community centers in Bryan, Chatham, Effingham and Liberty counties.

This year’s “Share-a-Tree” program has touched the lives of families served by the following agencies: Army Community Service, Greenbriar Children’s Center, United Way 2-1-1, St. Mary’s Community Center, Youth Challenge Academy and Frank Callen Boys and Girls Club.

“Target is one of United Way’s strongest community partners,” said Gregg Schroeder, president and CEO of United Way of the Coastal Empire. “Through Target’s ‘Share-a-Tree’ program, we can give the gift of joy this holiday season to families within the Coastal Empire. We sincerely thank Target and all its employees for this very generous gift and their incredible support of our community throughout the year.”

This partnership was developed nationwide 17 years ago and has helped bring the joy of this holiday season into the homes of many families that would not have otherwise had trees. This enables them to save their money for necessities or holiday gifts for their children.

“Target has a long-standing commitment to support the communities we serve through our giving programs,” said Laysha Ward, vice president of community relations for Target.  “We know a Christmas tree is a gathering place for celebration and represents generations of traditions, stories and fond memories. Through our ongoing partnership with the United Way and the ‘Share-a-Tree’ program, we are proud to help make the holidays brighter for thousands of families.”

During the month of December, 1,591 Target Stores will donate more than 4,500 decorated holiday trees to 1,300 local United Ways nationwide. In addition to the trees, Target gave nearly $12 million to communities across the country through United Way in 2006 alone.