Blue Bell Ice Cream is helping the American Red Cross encourage people to donate blood twice this summer with a special thank you gift of a pint of ice cream. Everyone who comes to give blood from July 9-13 at any Red Cross donor center or blood drive will receive a free coupon for a pint of Blue Bell Ice Cream or an actual pint of ice cream, while supplies last. The coupons can be redeemed at any store that sells Blue Bell Ice Cream.

“Especially during the summer, we need our generous donors to give blood more frequently. Most people can safely give blood every six weeks,” said Candice Gulden, Red Cross Southern Region communications director. “That means donors who make a donation during the week of July 9 will be eligible to donate again before Labor Day.”

For more information about this event or to find a convenient blood donor center or drive, please call 14-800-GIVE-LIFE or log on to www.redcrossblood.org.