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Atlantic Southern happy to move into new building
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Flanked by Atlantic Southern Bank employees, bank coastal region president Kent Elmore cuts the ribbon for the 8,000 square foot building in Rincon on Wednesday. - photo by Photo by Pat Donahue

When Atlantic Southern Bank was looking at expanding into coastal Georgia, its leaders knew they wanted to come to Effingham County.

The bank cut the ribbon on its Rincon branch, which has been open since May, Wednesday morning.

“When Atlantic Southern made the decision to move to coastal Georgia, we had several meetings about where to go first,” said Atlantic Southern coastal regional president Kent Elmore. “We made the decision to build here first because of Effingham County.

“We made the conscious decision to come to this market first. That signifies how committed we are to the market. We chose to be in Rincon.”

Atlantic Southern, based in Macon, has expanded to the Savannah-Effingham area and to the Brunswick-Golden Isles area. The bank specializes in commercial real estate and small business lending.

Elmore said Effingham’s growth and the forecast for more of the same have made it attractive for investment.

“You’re going to see that trend,” he said. “You’re going to see more banks.”

But it’s more than just the growth that has lured Atlantic Southern to Effingham. Elmore, an Effingham resident, said the nature of the community and its people were a draw, too.

“The people here are community-minded,” he said. “That’s why we’re here.”

“We do want to be part of the community,” Atlantic Southern CEO Mark Stevens said. “We want to put back into the community.”

The 8,000 square foot edifice was built by Donald L. Moore, Inc., complete with drive-through lanes and a drive-through ATM.

“This beautiful building didn’t get built by itself,” Elmore said. “We’re very proud of it, and we’re going to be here a long time. We look forward to a good relationship.”

Their new building replaced their temporary facility, a modular unit that bank officials were glad to see go once they could move into their new digs.

“I can’t begin to tell you how happy we were,” Elmore said.

Atlantic Southern’s Rincon office occupies the southwest corner of the Highway 21-Towne Park Drive intersection.

“We wanted to make a statement,” Elmore said. “We wanted the people to know we’re serious about this.”